MoShea Beauty started in 2012 as a salon supply counter on Sainte-Catherine. Stylists came for the professional brands; their clients followed, asking where they could buy the same products

Today the store carries designer and niche fragrance from more than 80 houses, alongside the full L'Oréal Professionnel range: colour, bond care, styling, technical and tools. Our team still works the floor, and still tests everything before it goes on a shelf

Online, we try to keep what makes the store good: a clear selection, honest prices and advice when you want it